LAZADA adds new logo with slogan “Go Where Your Heart Beats”

LAZADA has rebadged itself with the new logo icon featuring towards a minimalist approach. Apart from the logo, there is also a slogan with the caption “Go Where Your Heart Beats” and a trailer

The LAZADA video encourage users to “stand out”, “play more” and more along with the added poster. LAZADA CEO Pierre Poignant express that it is the pioneer of e-commerce market in South East Asia and expect to serve 30 million customer by 2030.